Prospect Theory

Prospect Theory is a behavioral economic theory developed by Daniel Kahneman and Amos Tversky in 1979. It describes how individuals assess their potential losses and gains when making decisions under uncertainty. Unlike traditional economic theories that assume rational behavior, Prospect Theory accounts for the psychological nuances involved in decision-making. This makes it particularly relevant to fields like finance, trading, and investing, where real-world decisions often deviate from purely rational models.

Key Components

1. Value Function

The value function is central to Prospect Theory and it describes how people value potential gains and losses. Unlike traditional utility theory which considers the absolute value of an outcome, the value function in Prospect Theory is:

Mathematically, the value function (v) can be represented as: [ v(x) = \begin{cases} (x - [lambda](../l/lambda.html))^[alpha](../a/alpha.html) & \text{if } x \geq [lambda](../l/lambda.html)
-[kappa](../k/kappa.html) ([lambda](../l/lambda.html) - x)^[beta](../b/beta.html) & \text{if } x < [lambda](../l/lambda.html) \end{cases} ] Where:

2. Probability Weighting Function

The probability weighting function describes how people perceive the probability of outcomes. People tend to overweigh small probabilities and underweigh large probabilities. This is contrary to the expected utility theory where probabilities are considered linearly.

This function can be represented as: [ \pi(p) = \frac{p^[gamma](../g/gamma.html)}{(p^[gamma](../g/gamma.html) + (1-p)^[gamma](../g/gamma.html))^{1/[gamma](../g/gamma.html)}} ] Where:

How It Works

Decision-Making Process

Prospect Theory proposes a two-stage process for decision-making under risk:

  1. Editing Phase: Potential outcomes and probabilities are simplified using a series of cognitive operations, such as coding (setting reference points), combination (aggregation of probabilities), segregation (separating riskless from risky components), and cancellation (canceling out common attributes).
  2. Evaluation Phase: Each edited prospect is evaluated by combining the value of outcomes and decisions weights. The prospect with the highest value is chosen.

Cumulative Prospect Theory

An advancement over the original model is Cumulative Prospect Theory (CPT), which extends the theory to account for multiple or compound outcomes. In CPT, outcomes are ordered and cumulative probabilities are used in the weighting function, allowing for a more comprehensive model that includes scenarios like portfolio optimization.

Examples in Real Life

Financial Markets

Investors often deviate from the rational behavior predicted by traditional financial theories. Examples include:

Behavioral Biases

Behavioral biases explained by Prospect Theory include:

Insurance and Gambling

Prospect Theory explains why people purchase insurance and gamble:

Implications for Algorithmic Trading

Algorithmic trading relies heavily on models that predict market movements and make trading decisions. Understanding Prospect Theory allows developers to:

Conclusion

Prospect Theory provides a more realistic framework for understanding decision-making under risk than traditional rational models. Its insights into how people actually perceive gains, losses, and probabilities make it invaluable in fields like trading and finance. By integrating these behavioral insights, financial professionals and algorithm developers can create better strategies, mitigate risk, and ultimately improve financial outcomes.

For further reading and a comprehensive dive into this theory, you may refer to the following resources: